Event Detail

  • From:Jun 29, 2022, 3:30 AM
  • To:Jul 6, 2022, 11:30 AM
  • Venue:VIRTUAL


No Seat Available

16-hours Market Fit (TSB & SPTBI)

Most Start-ups fail due to product-market misfit. How good would it be if it is validated in the real-world scenario with real customers?

Get product-market fit validated in these 16 hours on intense brainstorming, 1-to-1 session, unbiased feedback for product fit and price discovery

As is widely known, most Start-ups fail due to product-market misfit. How good would it be if it is validated in the real-world scenario with real customers?

Spanning over two days, these 16 hours of intense brainstorming, product positioning, presentation, and talking to customers will help founders get the real and unbiased feedback on their product. On a best endeavour, real mapped potential customers are arranged for genuine feedback for the participating venture. It will also help them discover right price. This will become the base for their effective Go-To-Market strategy.


Program runs through 9 am to 5 pm on two days. The engagement is virtual.

Who should Join?

The focus is on sector agnostic ventures who are using IT as a strategic core of their business model. Ventures are expected to be in product development or early launch stage. Founders are expected to possess some work-experience. Up to 2 founders can join the program for each venture.


Invitation Price for the Program is Rs 5,000 plus GST (18%)

Link to Register and Pay

Dates and Venue

The program is scheduled on 29th June and 6th July 20229 am to 5 pm, both days.

The program is virtual. However, those who want to operate from SP TBI, Mumbai Incubation centre, may do so.

Organized by              SP-TBI, Mumbai

Knowledge Partner     The Startup Board


Agenda - First Day Session

09:00 - 09:30       Welcome, brief about the program, format, and expectations

09:30 - 11:30       Elevator Pitch, Voting and comments by other participants and speakers /mentors

11:30 - 12:00       Introduction of speakers and mentor

12:00 - 13:00       Group Mentoring Session

13:00 - 13:30       Break

13:30 - 14:30       Session on Sales pitch preparation, storytelling

14:30 - 16:30       Mock Product selling discussion with Mentors

16:30 - 17:00       Ask questions, gather and consolidate feedback, challenges observed and co-creation of solutions

                            Send Target audience details to organizers


Work on your GTM based on the feedback received during these sessions, till the next session


Agenda - Second Day Session

09:00 - 09:30       Welcome and Reassemble, set the agenda

09:30 - 11:00       Participants mock sales pitch (30 seconds each) and debrief

11:00 - 13:00       Customer Sessions / Engage in 1-to-1 discussion sessions with mentors

13:00 - 13:30       Break

13:30 - 16:00       Customer Sessions - Talk to potential customers for your product, record conversation, taking notes

16:00 - 17:00       Debrief and feedback loop


For any clarifications, please send an email to outreach@spit.ac.in or call on 08291842971